Oklahoma Library Association
Long Range Plan
2010-2011
MISSION: The purpose of the Oklahoma Library Association is to strengthen libraries, library services, and librarianship in Oklahoma.
Goal One: To strengthen Oklahoma libraries and services
Objective 1: Advocate effectively for Oklahoma libraries and librarians at the local, state, and national levels
Strategy 1.1: Provide OLA membership with information about impending legislation via the OLA electronic discussion list, OLA web site and other forms of electronic communication when appropriate.
Responsible Groups: Executive Board, Legislative Committee, *Communications Committee, OLA Membership
Strategy 1.2: Refine the strategy used to distribute information and legislative needs to OLA members in a timely manner for advocacy in their local communities.
Responsible Groups: Executive Board, Legislative Committee, OLA membership
Strategy 1.3: Support the Oklahoma Department of Libraries in their efforts to increase funding and strengthen services to libraries in Oklahoma by advocating the state legislature on their behalf and communicating their needs to the OLA membership.
Responsible Groups: Executive Board, Legislative Committee, OLA membership
Strategy 1.4: Build awareness of Oklahoma libraries' contributions to the state's economic, social, and cultural well-being by creating and developing citizen advocate groups around the state for the purpose of promoting the personal value of libraries.
Responsible Groups: Executive Board, OLA President, Marketing Committee, Membership Committee, OLA membership
Strategy 1.5: Mentor OLA members, trustees and Friends in effective advocacy strategies through workshops, conference programs and other appropriate means.
Responsible Groups: Executive Board, Legislative Committee, OLA leadership
Objective 2: Safeguard the public's trust in Oklahoma libraries
Strategy 2.1: Monitor confidentiality issues and needs in Oklahoma libraries and report to the OLA Executive Board and general membership via an annual report.
Responsible Groups: Intellectual Freedom Committee, Legislative Committee, OLA membership
Strategy 2.2: Support legislation upholding free inquiry and access to information for all.
Responsible Groups: Intellectual Freedom Committee, Legislative Committee, Government Documents Roundtable, OLA membership
Objective 3: Support local Friends of Libraries in Oklahoma (FOLIO)
Strategy 3.1: Partner with FOLIO in their efforts to increase and strengthen Friends groups in Oklahoma and encourage all OLA members to join FOLIO.
Responsible Groups: FOLIO Board, Executive Board, OLA membership
Goal Two: To strengthen librarianship in Oklahoma
Objective 1: Increase OLA membership and participation
Strategy 1.1: Create awareness of OLA in specific library communities (e.g., public, school, academic, and special libraries) utilizing the OLA Ambassador program, regional meetings and by encouraging members to participate in an Each One Reach One membership incentive.
Responsible Groups: Membership Committee, Oklahoma School Librarians, Public Library Division, University and College Library Division, Marketing Committee, Career Recruitment and Retention Committee, and Communications Committee
Strategy 1.2: Redevelop regional meetings that will provide potential members and librarians in recruitment settings an additional method of communicating with each other and the association.
Responsible Groups: Oklahoma School Librarians, Public Library Division, Career Recruitment and Retention Committee, Communications Committee
Strategy 1.3: Develop an online toolkit that will provide templates and instructional information about how to plan and implement regional meetings.
Responsible Groups: Career Recruitment and Retention Committee, Marketing Committee
Strategy 1.4: Develop a long range plan for identifying those newly hired in the library profession, targeting them for recruitment and include strategies addressing the retention of existing members. Report on the development of the plan to the Executive Board by June 30, 2011.
Responsible Groups: Membership Committee, Oklahoma School Librarians, Public Library Division, Marketing Committee, Career Recruitment and Retention Committee, University & College Division
Strategy 1.5: Increase library school student involvement in OLA by encouraging participation in social networking, conference activities, committee work, and Matrix Camp. Stress immediate benefits of OLA participation for students in library school orientations.
Responsible Groups: Membership Committee, Oklahoma School Librarians, Public Library Division, University and College Library Division, Library Education Division
Strategy 1.6: Implement strategies to increase the level of outreach to Tribal Libraries and in doing so develop a mentoring program that will connect Tribal Librarians with other librarians who are OLA members. Submit a report to the Executive Board on the progress of the program by June 30, 2011.
Responsible Groups: Tribal Libraries, Archives, and American Indian, Membership Committee, Career, Recruitment and Retention
Objective 2: Develop strong leaders in the library community
Strategy 2.1: Involve graduates of the OLA Gold Leadership Institute in activities, committees, divisions and roundtables throughout 2010-2011.
Responsible Groups: Executive Board and Leadership Institute Committee
Strategy 2.2: Develop and plan the next scheduled OLA Gold leadership institute.
Responsible Groups: Executive Board and Leadership Institute Committee
Strategy 2.3: Promote OLA Gold to membership and recruit qualified librarians to attend OLA Leadership Institute.
Responsible Groups: Executive Board, Leadership Institute Committee, Library Education Division
Objective 3: Promote library education opportunities
Strategy 3.1: Publish class offerings on the OLA web site for accredited library education programs and school library media certification programs.
Responsible Groups: Library Education Division
Strategy 3.2: Provide state, regional and national scholarship information on the OLA web site.
Responsible Groups: Library Education Division, Career Recruitment and Retention Committee
Objective 4: Promote diversity of library professionals in Oklahoma libraries
Strategy 4.1: Disseminate scholarship information for potential library and information studies students from underserved populations.
Responsible Groups: Library Education Division, Scholarship Committee
Strategy 4.2: Create a method of identifying members of under-represented groups in Oklahoma Libraries, e.g. Tribal librarians, support staff, new hires etc., and develop a membership recruitment plan.
Responsible Groups: Library Education Division, Membership Committee, Career Recruitment and Retention
Strategy 4.3: Serve as mentors to library and information studies students from underserved populations including working with the University of Oklahoma's School of Library and Information Studies Partnering to Build a 21st Century Community of Oklahoma Academic Librarians Project.
Responsible Groups: Executive Board, Library Education Division, Membership Committee
Objective 5: To increase awareness of librarianship as a career among young people.
Strategy 5.1: Investigate the possibility of creating a "Teen Library Association". Report to the Executive Board on the feasibility of such a program by June 30, 2011.
Responsible Groups: Career Recruitment & Retention
Strategy 5.2: Develop a financial plan that will sustain Information Matrix Camp.
Responsible Groups: Career Recruitment & Retention, OLA Executive Board, Endowment Committee.
Strategy 5.3: Create a marketing campaign to promote Information Matrix Camp around the state.
Responsible Groups: Marketing Committee, Career Recruitment & Retention, OLA Executive Board, Endowment Committee
Goal Three: To improve organization and operation of OLA
Objective 1: Provide Oklahoma library news to OLA members
Strategy 1.1: Evaluate current methods of electronic news dissemination, including electronic discussion lists, email and social networking to determine relevancy.
Responsible Groups: OLA Executive Board, OK Librarian Editor, All Division, Roundtable and Committee Chairs, Communications Committee
Strategy 1.2: Create an electronic newsletter to supplement the OKLAHOMA LIBRARIAN that will be sent to members and those who subscribe that will provide current news and information about Oklahoma libraries and librarians.
Responsible Groups: OK Librarian Editor, Membership Committee, Career Recruitment and Retention, Communications Committee
Objective 2: Implement a Technology Plan
Strategy 2.1: Develop a technology plan that addresses association publications, and training, including all public CE programs on web site.
Responsible Groups: Communications Committee, Executive Director, Executive Board
Strategy 2.2: Provide continuous funding for technology infrastructure, association publications, and training.
Responsible Groups: Communications Committee, Executive Director, Executive Board
Strategy 2.3: Develop a plan that provides for continued training on the Modex content management system for committee, round table and division leaders and also includes the leadership's responsibilities of posting committee business ,i.e. meeting agendas, minutes and general committee information, to the website.
Responsible Groups: Communications Committee
Strategy 2.4: Evaluate the permanence and organization of OLA online information
Responsible Groups: Executive Director, Executive Board, Communications Committee
Strategy 2.5: Evaluate the ever-changing technical needs of the OLA web site.
Responsible Groups: Executive Director, Executive Board, Communications Committee
Objective 3: Implement a record-keeping plan
Strategy 3.1: Specify management of archival materials
Responsible Groups: OLA Executive Board, OLA Archives Ad Hoc Committee with assistance from OSU staff
Strategy 3.2: Develop plan for dealing with electronic archives.
Responsible Groups: OLA Executive Board, Communications Committee, OLA Archives Ad Hoc Committee, with assistance from OSU staff
*assuming the ad hoc Communications Committee achieves standing committee status
Approved by the Executive Board on March 19, 2010.
